Exclusive Strategies: The Perfect Q4 Prep
Christian Haase from META opened the evening with exclusive strategies for a successful Q4 — from insights into the newest platform features to the most important dates to the best ways to max out performance. Every advertiser should know Black Friday by now, but you can never point out the performance peaks on Singles' Day or the low ad costs in Q5 often enough.
The Right Ad Creatives for Peak Season
In the evening's second slot, Hannah and Luisa from the ADBAKER team personally busted our favorite myth for our guests. The two showed what really matters with creatives in practice. Because in social performance advertising, creatives mainly have to do one thing: perform. In other words, it's not about winning design awards with your creatives — it's about finding out which creatives get your campaign goals across the finish line.
How to Rank in the Year's Most Important Quarter
Maurice Marinelli from Findling rounded things off with SEO strategies for the fourth quarter. The agency founder, a regular at our Agency Circle, delivered tips for maximizing organic traffic during peak season. Meaning what? Hacks for landing in the featured snippets and essentials that many people forget. A peak-season roundhouse kick, basically.
Networking With Top Brands
After the keynotes, it was time to network. Over cold drinks and good food, attendees came together to trade notes. The mix of brands and experts is what makes ADBAKER networking events one of a kind. Bottom line: nothing stands in the way of the next event!
